
Arvi Raquel-Santos
Weymouth Design, San Francisco
AIGA SF Social Impact Chair

Arvi Raquel-Santos
Weymouth Design, San Francisco
AIGA SF Social Impact Chair
From Jeff Breazeale. Founding Partner of Matchbox Studio in Dallas: As designers we’re a really cynical breed… too often highlighting for the negative instead of celebrating the positive. Celebrating life. Celebrating accomplishments, and most importantly, celebrating the accomplishments of others (try it, it makes them feel good). I’m as bad as any of us, so [...]
At the moment I’m working on branding checklists to make sure that the processes of the agency are consistent from project to project. I’ve been scouring the internet to see if anyone has published a comprehensive process list (there’s not one) or at least one that might have some steps we don’t have and might [...]
Arvi Raquel-Santos Weymouth Design, San Francisco AIGA SF Social Impact Chair
I found this link through Smashing Magazine – by Leon Ho called Essential Resources for Creativity (163 techniques + 30 tips + books!). Basically it’s an old list of ways to generate ideas. Written a while back (well, more than a year ago), it links to a lot of great brainstorming / idea generation techniques, including [...]
(An article I wrote to help students write copy for their poster project.) Okay, so you’re designers. Some of you write well, and some of you don’t. If you’re lucky – once you get into the real world, you might have good copy writer to work with — but that depends on what kind of [...]
Woody Pirtle via DesignerID “Just a little advice that I’d give certainly to students and those anticipating entering the industry is that this is an industry that is a maneater. It’s a very tough business and you have to be prepared to give what it takes to really do this well.” – Woody Pirtle Woody [...]
From James Harrison, Designer.
From Nathan Trimm, Illustrator, Fine Artist and Designer: “Keep your eyes open… you’ll find inspiration in the most unlikely places.”
by Meta Newhouse Most professionals realize that newly graduated students are diamonds in the rough, and most are willing to devote the time and patience necessary to help them develop strong professional careers. It’s a long process where focus is put on craft and learning how to think more client-centricly. The reality is, however, that [...]
TIPS ON INTERVIEWING PREPARATION: Dress appropriately. Some shops are very laid back and wear jeans and flip flops to work. Some agencies wear business casual 4 days a week. Hopefully, you’re researching the place you’re interviewing, already, so you’ll be able to get a good feel for the personality of the company. Either place you [...]
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